The other 99.5%.
My mom and I have both been going to therapy for years. When I told her what I was building, she said she'd never use it. AI felt weird to her. Cold. Not for her. I understood.
A week later she called me. She'd had a hard day, the kind where you reach for your phone because you need to talk to someone right now. She said: I really could have used that thing you talked about building today.
That's when I went all in. Her words about AI feeling cold shaped the biggest decision I made: partner with people's own therapists instead of building one generalized thing everybody chats with. An AI twin of your own therapist, in the simplest place we could put it, a text message.
Not a replacement for therapy. Nothing replaces that relationship. A companion for the 99.5% of the year in between. A bridge across the gap.
Ethan Sefchik, founder
me & mom
Trust doesn't start with software.
AI can feel scary, especially with something as personal as your mental health. So we did not start with AI. We started with the person you already trust: your therapist. Partner therapists shape how their persona talks and review de-identified conversations for quality, so the voice that answers is built around how real therapists actually work. If you choose, your own therapist can receive a summary before your next session. That is the difference between typing into a generic chatbot and talking to something built with the people who do this for a living.
Give people back control of their days. Real support in the gap between sessions, so one hard moment on a Tuesday afternoon does not decide the rest of the week.
Our values
Privacy First
Your conversations are yours. Never sold, never used for ads and de-identified before anyone reviews them. We built our architecture around privacy from day one, not as an afterthought.
Therapy-Informed
Built with clinicians. We believe the point of AI in mental health is to preserve the human element, not to automate it away. That is why every persona is shaped by a real therapist's style and reviewed by real therapists, so what you get between sessions still feels like it came from a person who does this work.
Radically Accessible
Mental health support should not be a luxury. A free tier is always available, no card and no pressure.